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The Vergeby Jay Peters
Original published: Updated on DevPick:

Snap is paying Robert Downey Jr. to do the Iron Man thing

Snap is paying Robert Downey Jr. to do the Iron Man thing
AI summary
Editorial policyUpdated on DevPick:

Snap appointed Robert Downey Jr. as the brand ambassador for its Specs AR glasses, publishing videos featuring him demonstrating the device's capabilities.

Key points

  • •Snap appointed Robert Downey Jr. as the brand ambassador for its Specs AR glasses.
  • •Downey was hired with the title of "Chief Customer Experience Officer."
  • •Several videos were published featuring Downey showcasing the glasses' capabilities, such as helping with a golf putt and practicing art.
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#Major Players#Business Use Cases#Snap#Specs

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