The Vergeby John Higgins
Original published:

Does opting out of TV tracking work?

Does opting out of TV tracking work?

Researchers at Northeastern University monitored 12 TVs from 10 manufacturers to verify if opting out of automatic content recognition actually works.

Key points

  • •It is difficult to understand what information TVs collect, how they track it, and how to stop it.
  • •Researchers from Northeastern University conducted a monitoring study on 12 TVs from 10 different manufacturers.
  • •The study aimed to test whether opting out of automatic content recognition (ACR) is effective.
#Security & Misuse#Regulation, Ethics & Society
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