写真加工アプリ「SNOW」にステマで措置命令　報酬付きでX投稿依頼、広告表示なし　消費者庁

Key points

• •The company requested paid posts on X but failed to clearly indicate that they were advertisements.
• •Corrective orders were issued to both the Korean parent company and the Japanese subsidiary for violating the Act against Unjustifiable Premiums.
• •The agency demanded corrections as a specific example of administrative guidance against stealth marketing.