「モンハンワイルズ」価格改定で半額に 販売数の伸び悩み、克服なるか
Capcom halved the price of 'Monster Hunter Wilds' to overcome sluggish sales growth and accelerate user acquisition.
Key points
- •The game's price was significantly reduced from 9,900 yen to 4,990 yen, tax included.
- •The company is using price competitiveness to promote sales in response to slow growth.
- •Improved cost-performance lowers the barrier to entry for new players.